The traditional Italian brand NORDICA was founded in 1939. Today, it stands worldwide not only for skis and ski boots, but also, with its Dobermann collection, for uncompromising performance, the highest quality, and immense passion in racing.

In close cooperation with the best World Cup athletes and a wealth of know-how, the team constantly develops groundbreaking technologies. Many of them have proven themselves in racing and initiated trends. With sophisticated constructions such as the Energy 2 Ti DC, Phenol sidewalls, and the Recoil Power Plate, NORDICA products offer meticulous precision, optimal flex, and smooth power transmission.

Dobermann Racing products are dynamic, spirited, and impress with their performance. They help every skier to elevate their own performance to a new level – whether children, teenagers, or adults.

Prime examples of the quality and trust in the brand are Felix Neureuther and the most successful Italian downhill skier of all time, Dominik Paris. With 24 World Cup victories and numerous medals, including a bronze medal at the 2026 Winter Olympics, as well as four victories in Kitzbühel, he has relied on NORDICA throughout his entire career. His successes are not only legendary but also proof that these products are perfectly tailored to the needs of ambitious skiers and perform on the most demanding slopes in the world.

NORDICA places great emphasis on comfort and individual customization options. Thanks to the patented InfraRed process, all of the brand's ski boot shells can be precisely adjusted where it matters most – for a perfect experience on the slopes.

Every ski and ski boot is manufactured in an environmentally friendly manner in one of its own "MADE IN EUROPE" production facilities. Since 2002, Nordica has been part of the Italian Tecnica Group S.p.A.